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Pinterest Ads

Interest targeting to boost your online presence

Pinterest Advertising That Converts

Pinterest advertising is similar to other forms of advertising on social media in terms of the core concept. The main difference is that Pinterest uses promoted pins to let you do your advertising. These pins can serve two purposes. First, your promoted pins will appear to all users browsing on Pinterest. And second, they can appear in the search results.

So, why should you consider Pinterest Advertising? Here are some stats that make it a worthwhile marketing investment:

89% of users are on Pinterest for purchase inspiration
335 Million Active Users In 2020
Pinterest Ranks Third In The Largest Social Networks In The U.S
Reach On Pinterest Can Expand To At Least 169 Million People
Most Pinterest Users Earn About $75,000 A Year
Pinterest Ranks Third In The Largest Social Networks In The U.S

Pinterest Ads for Different Purposes

Most people on Pinterest seek creative ideas for their projects and creations. That’s why Pinterest introduces different types of ads that can target specific users. Here are the types of Pinterest ads you can use in advertising:

Growth Driven | Tulumi Digital Marketing

STANDARD PIN

This type of ad is the most common ad you’ll see on Pinterest. Most of Pinterest’s pinners make purchases based on standard pins. When users pin your post, it becomes part of their board, and they get to share it with their friends.

Additional Revenue Streams | Tulumi

CAROUSEL ADS

Standard pins are static. If you want to add several cards in one pin, you can use Carousel ads. This feature allows you to showcase your business through multiple images.

Customized Website | Tulumi Digital Marketing

VIDEO PIN

With today’s generation preferring visuals over text, using video pins can give a stronger brand message. Users tend to click video pins and engage with them.

SHOPPING PIN

The creative vibe of Pinterest can help your business grow through shopping pins. Just post aesthetically pleasing images of your products and wait for viewers to pin and buy them.

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Get More With Tulumi’s Pinterest Marketing Services

At Tulumi, we offer various marketing services that can help you grow your business. Aside from traditional social media platforms, we can also boost your brand’s visibility through our Pinterest marketing services. We can help you use this platform to generate more leads to drive more sales.

Pinterest is the kind of social channel where people discover new ideas and concepts. That’s why it is also the best platform to showcase your business and provide your target audience a unique, personalized view of your brand and its value proposition. Through our marketing expertise, we can:

ACCOUNT OPTIMIZATION

We help you create accounts for marketing use. We optimize it by making sure it’s a business account, all boards look professional, and we keep track of URLs of pins shared. We strategize which keywords, hashtags and backlinks to use for content that would help with SEO.

CONTENT CREATION

We design boards and pins that reflect your brand identity. We keep in mind that every Pinterest ad is created for attraction and conversion. From our audience research and analysis, we are able to create content using high-quality images that appeal to your target market.

AD MANAGEMENT

We create Pinterest ads by choosing the best ad type for your objectives. We target your potential customers based on the audience research we conduct prior to running ads. As soon as we’re all set, we publish the ads based on your given budget.

REGULAR ANALYSIS AND REPORTS

We provide performance reports and expert recommendations. We keep you updated with the current running ads, previous ads that worked, and the ads to be published moving forward. This will help you see the overall performance of our advertising campaigns, and see month-on-month progress.

Professional Pinterest Video Ads With Tulumi

With the competitiveness of the creative environment on Pinterest, making a difference alone can be challenging. At Tulumi, we can help you get across this obstacle. Pinterest marketing is one of our specialties, and we’re sure that we can provide the best service for you.

Here are some ways how we can help you:

RESEARCH

We’ll study your business, brand identity, and core values.

CONCEPT CREATION

With our understanding of your business, we’ll implement ways to showcase your uniqueness through artistic storytelling.

ACTION PLAN

Our creatives will create a plan to make your video ad captivating and long-lasting.

VIDEO CREATION

Our team will incorporate your brand into editing and designing the flow of the video ad.

Interested In Pinterest Video Ads?

Let’s talk and get started with your Pinterest marketing consultation.

Pinterest Advertising Done Right

Our Pinterest Marketing Services have generated and converted leads for companies from various industries. See how we’ve helped them with our Paid Media Marketing services.

PINTEREST ADVERTISING FAQS

HOW DOES PINTEREST WORK?

Pinterest is a popular visual platform that allows users to ‘pin’ images. These pins are categorized into galleries or ‘boards.’ Each pin contains a description and a website link where you want your viewers to be directed to. You may also tag items on your pins. As more users see and engage with your pins and boards, you will gain more traction, resulting in greater sales conversion.

HOW CAN I ENGAGE AND REACH MORE PEOPLE ON PINTEREST?

There are different strategies that you can do to reach and engage more people on Pinterest. The most important way is to create beautiful images and engaging content that align with your audience’s preferences. You can also join relevant group boards where you can contribute helpful content.

At Tulumi, we optimize your content, so it reaches a wide audience. With professional social specialists on our team and effective ad campaign tools, we can help you run campaigns on Pinterest that boost customer engagement.

IS PINTEREST MARKETING EFFECTIVE FOR SMALL A BUSINESS?

Yes! Pinterest has a massive user base of 250 million around the world. As a result, Pinterest’s platform is full of opportunities for businesses, even start-ups, to establish connections with their leads.

Businesses must also consider advertising on Pinterest by running Pinterest ads campaigns to connect and increase their leads and convert them into paying customers.

 

CAN I SELL DIRECTLY ON PINTEREST?

Yes, you can. When you set up a business account on Pinterest, you can actually link your online store. Then, you can post products or buyable pins. These pins have a ‘buy’ button that allows users to purchase your product directly from the pin. If they do that, they are directed to a checkout page within Pinterest.

DO YOU PROVIDE THE GRAPHICS TO BE USED ON PINTEREST?

Yes, we do. Our Pinterest marketing service package includes producing beautiful, engaging, and actionable visuals. Using high-quality images, our creative graphic designers produce eye-catching visuals that entice your viewers to take action.