When it comes to promoting your business, the old ways of marketing do not work anymore. Instead, you must opt to go digital because everyone is online now. If you are a startup, digital marketing will help your promotions.
Digital marketing is essential for a business. It enables the following to make it relevant and visible online:
- Targeted Reach
- Cost-Effective Campaigns
- Measurable Results
- Real-Time Engagement
By having these, you boost brand awareness, drive sales, and foster customer loyalty. Digital marketing has a lot of components that may become overwhelming. If you do not know what to get, we recommend Search Engine Optimization (SEO).
What is Search Engine Optimization (SEO)?
SEO is an essential component of digital marketing. When you get this, you improve the visibility of your business on search engine pages. This helps in driving more traffic to the business website. When this happens, there is a bigger chance that your business may produce sales or customers. There are various techniques and strategies to enhance the website’s ranking. These also help in making it more accessible to users. If you are a new business, SEO is crucial to you.
Three Ways to Hire an SEO Expert and Their Prices
How much does it cost to hire someone for SEO? It is crucial to take note that hiring an SEO expert for your business is not cheap. You must invest in this service. But it will be worth it as you will get great results.
When finding the right SEO expert, you must do some research to get the most out of your money. There are factors to consider, like the experience and the scope of the project. If you are unfamiliar with where to find one, below are three ways to hire an SEO expert:
1. Freelancers or consultants. These are good for small to medium businesses that need flexible and targeted help. Depending on the scope of the project, their rates are the following:
- Hourly – $50 to $150 per hour
- Monthly Retainer – $500 to $5,000+
- Project-Based – $1,000 to $10,000+
2. SEO agencies. These are perfect for big businesses or companies. They offer full-service packages that include:
- Technical SEO
- Content Marketing
- Link Building
- And More
If you plan to get agencies, their rates are as follows:
- Monthly Retainer – $1,000 to $10,000+
- Project-Based – $5,000 to $30,000
3. In-house SEO hire. If you have ongoing SEO needs, freelancers and agencies will not do. You have to hire an SEO expert who will do all the services that are always available. The only difference is they will be a full-time employee who gets the usual benefits. If you plan to hire one, below are their rates:
- Entry-Level – $40,000 to $60,000 Per Year
- Mid-Level – $60,000 to $90,000 Per Year
- Senior/Strategist – $90,000 to $130,000+ Per Year
When hiring an SEO expert, you should consider the following factors:
1. Scope of services. Depending on what you need, a full package consists of comprehensive services. Take note that your rate will depend on what type of SEO services you get.
2. Complexity of the project. An SEO expert will always look at how complex your project is. If you have a more complicated need, this will need more time and resources. Thus, the costs will be higher, and the rate will be more expensive.
3. Experience and expertise. In case you do not know, this is the most important factor. You are paying for the experience and expertise of the SEO hire. Without them, you will not be able to enhance the visibility of your business. So, never, ever take their expertise for granted and ask for a lower rate. The more experienced the expert is, the higher their rates.
SEO services are no joke. Thus, you have to hire an expert to help boost your startup or big business online. We can assure you that it is worth it and you will never regret it.
Comprehensive SEO Packages for Your Starting Business
We understand that starting your own business is never an easy feat. New business owners are struggling nowadays to promote online. It is not about boosting ads or posting what you offer. It is about doing the nitty-gritty of digital marketing to be more visible. With this in mind, you need to get a trusted digital marketing agency.
This is where Tulumi Digital Marketing comes in. We are an SEO expert Orlando that provides new businesses with a variety of services. Our team works side by side with you every step of the way. We provide you with efficient and cost-effective marketing SEO services. Our SEO expert will transform your simple website into a revenue generator site. Let Tulumi Digital Marketing provide you with comprehensive SEO services. Contact us at (+1) 800-481-1720 for a free SEO analysis. You can also email us at hello@tulumi.com for details on our digital marketing packages.